I'm Stephen, a design leader with over fifteen years of experience shaping brand storytelling, creative direction, design strategies and systems. I lead by example—staying hands-on with design not only helps me support my team but also gives me a deeper understanding of their challenges.
Currently, I head an in-house design team at TerraCycle, where we develop digital marketing campaigns, UX/UI for web and mobile, print materials, and product design solutions for recycling collection. Our work makes sustainability more accessible by rethinking people's relationship with waste.
Before that, I played a key role in shaping the IKEA brand in the U.S., focusing on how design influences customer behavior in both digital and physical retail spaces. Throughout my career, I’ve championed design solutions that bridge commerce and sustainability, helping brands create more responsible consumer experiences.
I believe great design is as much about language as it is about visual content—how words and imagery work together to communicate ideas with clarity and impact. At the heart of my work is the goal of crafting experiences that resonate, whether through design, storytelling, or innovation, and creating solutions that connect with people in meaningful ways.
What others say about me
“Stephen struck a rare balance between being a strong creative force and a steady, supportive leader—offering clarity, direction, and insight that consistently moved projects forward. His calm presence, genuine support, and deep care for both people and purpose made a lasting impact on my growth.”
Philipos Erikos Angelopoulos UX/UI Designer at Comcast (formerly TerraCycle)
“Stephen blends strategic thinking with creative excellence—bringing meticulous attention to detail, thoughtful leadership, and a deep understanding of visual culture. His work consistently exceeded expectations and elevated every project he touched, making him an invaluable asset to our team.”
Victor Castro Director of Video and Photography at Thorlabs (formerly TerraCycle)
“Stephen elevates our creative team with his strategic insight, sharp art direction, and deep understanding of how to shape compelling brand experiences. From mentoring junior designers to shaping TerraCycle’s first-ever motion brand guidelines, his leadership consistently raised the bar for innovation and quality.”
Kevin Downey Creative Director, TerraCycle